Queen Maxima visits SugarCity Events for annual NLGroeit event

On Wednesday 28 March the third edition of the nlgroeit annual event takes place. During this event an overview of the 250 fastest growing Dutch companies will be presented. Queen Maxima is present and speaks at the award ceremony of the ‘Golden Grower’ about the importance of growth of small businesses for employment and innovation. In addition, she will discuss the present entrepreneurs.

Nlgroeit is a multi-year program that was set up by the Ministry of Economic Affairs and Climate, the Chamber of Commerce and NLevator, to increase the growth capacity of SMEs. For example, there is attention for coaching, mentoring, capital and networks. In this way, entrepreneurs with a growth ambition will have the opportunity to meet top entrepreneurs.

Queen Maxima is a member of the Dutch Committee for Entrepreneurship and Financing. This Committee was set up by the Minister for Economic Affairs and Climate and is committed to strengthening the growth potential of small and medium-sized enterprises (SMEs). Research by the Rotterdam School of Management (RSM) and the Erasmus Center for Entrepreneurship (ECE) shows in which sectors and regions the fastest growing Dutch companies are active and what their impact on the Dutch economy is.

From 2013 to 2017, 250 companies jointly created more than 16,000 jobs. The company that created the most jobs last year will receive the ‘Golden Grower’ on 28 March.

Nlgroeit has this year chosen SugarCity Events as the location for the year event. The industrial history of the former sugar factory now provides the backdrop for the growing companies of the future. On behalf of SugarCity Events, Luigi Prins, director of the Cobraspen Group and owner of the SugarCity site, will welcome Queen Maxima to the former sugar factory. He forms the reception committee there together with State Secretary Mona Keijzer, Pieter Zwart (CEO Coolblue) and Harold Goddijn (CEO TomTom).

During the annual event, the attendees will be informed of the new growth opportunities for entrepreneurs in the Netherlands. The importance of this is also underlined by the presence of the King’s Commissioner, Mr Remkes and the Mayor, Mr Heiligers. The more than 300 attendees will then discuss these growth opportunities and how CEOs from different companies can be coach or mentor for new innovative and growing companies. After the presentation of the Golden Grower, these conversations during the networking drinks will be converted into concrete agreements for more growth, innovation and employment.

For example, this annual growth event by the Ministry of Economic Affairs and Climate, the Chamber of Commerce and NLevator contributes to further economic development in the Netherlands.